Dear google stalwarts,

While searching around on the web to deposit a place for my idea I came across this email-ID and I believe google is the best place where my idea can get the care and nourishment it needs.

In the Internet world, where number of sites and domains are soon gonna exceed the number of humans here, no-one really knows which site is genuine site. Although we have Secured sites and security seals like verisign’s but they addresses only one aspect of the website. Now people like me who are in IT and know a great deal about commonly used websites and the level of trust these sites command but there are a great deal of people who are not net savvy and have no clue reg the genuineness of a website. And when it comes to purchasing there is always a tussle between knowing the genuineness of a site and the least offered price.

I believe that the time is now to move a step above the normal secured site mechanism. Now the need is to validate the genuine of all the aspect of a site so that the person using a site can be sure of not just about the security aspect of a transaction but all other necessary aspects as well.

So the idea is to have a high consortium or a panel of web business analysts to judge and rate/rank a site. High level parameters that i can now think of is

1. Web site related aspects

   (Security, Design, bkps,data centres and data protection,  data validation, performance, ease of use/user experience, technology used, encryption level etc)

2. Business model related aspects

   ( Business model, Management, Delivery model, Credibility, Networth, Shareholders aspect, Years of existence, Governing principles etc)

any other…

These parameters involve almost all the aspect of web transaction that a normal user needs to know before making any transaction.Now I understand that normally a user might not want to know the details about all the above parameters, fine, we can rate all the parameters based on a scale of 1-10 and that rating is all a user needs…

what say?